Fashion is cleaning up its act. Spurred by concerns about climate change, luxury and apparel brands, from Stella McCartney to...


Influencer marketing has proven a major—and necessary—component of beauty and fashion brands’ marketing strategies. From...


One of the most frequent recommendations Tribe Dynamics gives our customers is to have an “always on” approach to personalized...


While influencers were sad to say goodbye to summer, August’s top skincare brands gave these content creators something to...


The days are starting to get shorter, which means Instagrammers everywhere are getting their fall photo presets ready to...


August might be when Europe goes on holiday, but not every international beauty brand took a break. In the U.K., it was all...


Meet the U.K.’s other royals: the star beauty influencers driving conversation and momentum for their favorite brands. While...


Earned Media Value, or EMV, measures engagement with social media content about a brand that is created by a third party....


In the world of international beauty, festival season doesn’t end with Coachella. In July, several international beauty brands...


Instagram is where fashion trends are born in the social media age, and behind every viral look is a community of bloggers who...